Glenda Feeken - Come Live and Play on the Kenai

When comparing the methods used to market the home, agents depend on the yard sign but have an advantage that the FSBO does not have. Agents aggregate affect due to not only all of their signs in the yards but all of the signs of all agents who are members of the Multiple Listing Service. Buyers recognize the convenience of being able to obtain information on all homes.

Urgency in Selling Previous Home

	FSBO	Agents
In no hurry to sell	55%	42%
In a hurry to sell beacuse I had bought another home	17%	26%
In a hurry beause I already moved out of the area	5%	11%
In a hurry to sell because of family reasons	10%	9%
Other	13%	12%

Despite any success in selling their previous homes, not all FSBO sellers were sure if they would use the same method to sell their current home, or use a real estate professional in a future transaction. Just 35 percent of FSBO sellers were positive that they would sell their current home without the assistance of an agent. However, a larger part of FSBO sellers appears still to be weighing the pros and cons after their first experience of selling their homes themselves. More than two out of five FSBOs are not sure whether they want to go through the FSBO experience again, or if they will use a real estate agent next time they sell a home. Twenty-two percent indicate that they will use a real estate professional in their future transactions.

Internet Buyers

The Internet is becoming increasingly more important to purchase and sale of
homes because the majority of buyers use the Internet during their home buying
process. While it is possible for a homeowner as an individual to place their
property on the Internet, it is difficult for them to achieve the amount of exposure
provided by real estate professionals.

Method of Home Purchase

	FSBO	Agents
Though a real estate agent/broker	77%	64%
Directly from the previous owner	12%	17%
Through a foreclosure or trustee sale	2%	1%
Directly from the builder	10%	19%