Marketing Plan
1. Place a sign on the property
2. Perform a comparative market analysis
3. Enroll the property in the Multiple Listing Service
4. Promote property on www.glendafeeken.com with multiple photos
5. Create a virtual tour for the Internet
6. Promote property on various Internet listing aggregators
7. Conduct a tour for the RE/MAX of the peninsula agents
8. Conduct a Broker's tour for agents with other office to preview the property
9. Notify the neighbors that the property is on the market
10. Notify the other agents in the area about the property
11. Conduct Open Houses for prospects and associates
12. Produce color property flyers
13. Promote the property to the best agents
14. Canvas centers of influence to locate prospects
15. Install a key box to facilitate ease of showings
16. Monitor listing and sales activities to maintain competitive position in the
marketplace
17. Offer a one-year home protection plan for purchaser
18. Analyze financing alternatives for prospects
19. Write and place classified advertising
20. Follow-up on showings to obtain prospects' reactions
21. Involve the homeowner to maximize marketing position
22. Provide homeowner a market preparation tips

